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From $1M Forecast to $50M Win in 12 months

From $1M Forecast to $50M Win in 12 months

From $1M Forecast to $50M Win in 12 months

How We Out-Platformed the Incumbent and Reframed the Deal When this opportunity first appeared, it looked like a focused replacement of a product configuration engine. Our account executive was a consistent top performer and had forecast the deal for $1M in the first quarter. The incumbent configuration vendor was already in place and positioned its next release as the most economical path to efficiency. We were framed as a horizontal CRM vendor with limited industry referenc

Jan 124 min read

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